Video Score: Me 83, Rats 53650

I’ve been experimenting more with audio and video, thinking it might draw in some new readers. That’s why I have the 60 Seconds of WIP podcast. Kickstarter doesn’t require videos, unless you want to succeed. There’s videos of me reading things where I’m happy to get two or three views. And there’s the playlist of my various public presentations.

I don’t normally check the number of views on these things. Like the number of books I sold this week, it doesn’t matter. This thing I did has been launched into the world, and whether it lives or dies is now up to y’all. Like Mickey Spillane said (in paraphrase, because I can’t be bothered to go look up the actual quote): “I don’t have fans. You know what I got? Customers.”

On a whim, I uploaded a video of my pet rats working their treat puzzle. According to Youtube’s analytics, it has 53,568 views in five days.

Glancing over my public talks playlist, I’m lucky to get 3,000 views over years.

When I work hard on something? Crickets. When I just slam something up there, though, the world comes. That’s how the world works.

I’ve been skimming the Youtube comments and deleting the mean ones, and noticed readers popping up with comments like Lucas is a big-name author, and this is the video that gets attention? Go read his books! I’ve gotten a couple emails telling me this is unfair.

I appreciate that people love my books and want to support my craft. I truly do, from the bottom of my musty labyrinthine heart.

This video exploding does not disturb me. Fairness is a human construct.

I launched something into the world, and it did well? That’s nice, but I’m working on the next thing.

Besides, those squeaky little bastards are far cuter than I am. The audience for cute animal videos is much vaster than the audience for Networking for Systems Administrators. I might read some of my work to them, however.

I am not about to go chasing youtube views. When I get a new puzzle, I might upload a video of that. Or not. Depends.

I have been told that my guys are “smol” and “chonk.” Whatever that means.

53,650 views now. 920.6 hours spent listening to rats munch their hard-won toddler puffs. 38 nonstop person/days, or 114 work days, is an impressive amount of productivity to suck out of the world.

Anyway. I gotta go work on the next Thing.